Earlier this week, I blogged about the importance of creating personalized brand experiences for your customers. Today, I heard a story describing how the pet brand,
Author: Jennifer Jones-Mitchell
A global leader in social media marketing and public relations, Jennifer Jones-Mitchell has been at the center of digital communications since the early 1990s. Today, she specializes in translating market research into public relations and social media marketing strategy. www.jenniferjonesmitchell.com
Personalization Is The Marketing Trend for 2020
2020 will be the year of personalized marketing as consumers now expect brand experiences to be designed just for them and the real-time data available today
Companies Finally Accept That Open Workspaces Are Terrible
Today, I read an article from Inc. acknowledging the absurdity of the open workspace trend. I have to say I am thrilled to see the
Backlash from Peloton Ad Causes Company Shares to Drop by 9% or $924 Million
We’ve all seen the jokes over the years of hapless husbands gifting their wives vacuum cleaners and irons for the holidays and the fights that
Connected Comms Selected to Lead Thought Leadership Programs for the CX Agency, Macquarium
ATLANTA, GA – November 2019 – The virtual public relations and marketing agency, Connected Comms has been selected to lead thought leadership programs for the
When Customers Attack: Why A Modern-Day Crisis Comms Plan Is More Important Than Ever
Today, your crisis plan needs to account for more common and damaging situations including customer boycotts and violence.
