2020 will be the year of personalized marketing as consumers now expect brand experiences to be designed just for them and the real-time data available today
Category: Apps
Agency Spotter’s 2017 Trends Report is a Must-Read for PR, Marketing and Creative Agencies
Agency Spotter released their 2017 Trends Report detailing the marketing services landscape for the year. It’s a great read for anyone in the creative, advertising, marketing
What Microsoft’s Acquisition of LinkedIn May Mean To You
In probably the biggest technology deal ever: Microsoft just announced it plans to acquire LinkedIn for $26.2 billion. It is an all-cash transaction and it will value
Why The Message Matters – Even More Than the Medium
I wanted to share an article I wrote this week for PRDaily about the importance of messaging. We spend so much of our time today
New Media Channel “Brother”Launches for Millennial Men
Elisabeth Murdoch’s media company Vertical Networks is set to launch a made-for-Snapchat mobile video media brand called “Brother” in a few weeks. The brand will appear
UPitch – the Tinder for PR Peeps – How Useful Is It?
PRDaily just published an article about UPitch, a new app dubbed as “Tinder for PR.” When I first read the story, I thought, “man o
