“What is it that do you do exactly?” It’s the question that has plagued every public relations professional since the dawn of time. I’ve worked
Category: Cause Marketing
Companies Helping Houston – Plus Tips On What Not To Do in Corporate Giving Programs
We’ve all seen the incredible images of devastation coming out of Houston this week. Amidst all this destruction and flooding, I am reminded of what
Why Cheerios’ Cause Marketing Campaign Is Brilliant and On-Brand
Not that long ago, my step-daughter and I were talking about the alarming decline in the bee population and the lasting implications a lack of
Agency Spotter’s 2017 Trends Report is a Must-Read for PR, Marketing and Creative Agencies
Agency Spotter released their 2017 Trends Report detailing the marketing services landscape for the year. It’s a great read for anyone in the creative, advertising, marketing
Old Burger King Ad Is Revived as Rallying Cry For Brussels
A Burger King ad from 2008 has become an unlikely symbol of solidarity against terrorists after deadly attacks in Brussels on Tuesday. The ad shows
Georgia Brands Stand Up For Equality
The Georgia state Senate just passed two “religious freedom” bills, which would allow people to deny services and basic rights available to the general public