Ever since social media came into being in the mid 2000’s, I’ve been preaching on this blog that companies need to lighten up and loosen
Category: Consumer Habits
Connected Comms Selected to Launch Used Toy Trading App, Operation Playtime
New App Allows Parents to Pass Along Toys Their Kids’ Old Toys, Keeping Them In the Hands of Children Who Want Them and Out of Our
Chewy Creates Personal Brand Connections For Grieving Pet Owners
Earlier this week, I blogged about the importance of creating personalized brand experiences for your customers. Today, I heard a story describing how the pet brand,
Personalization Is The Marketing Trend for 2020
2020 will be the year of personalized marketing as consumers now expect brand experiences to be designed just for them and the real-time data available today
Facebook Launches Original Programming on New Watch Platform
Today, Facebook announced more information about their new original programming, which will start airing on their Watch platform. After months of speculation about the social network
To Go Live or Not To Go Live – That is the Question Clients Are Asking
Ever since Facebook launched their live video offering last April and Congress staged a live sit-in via Periscope last June, clients and colleagues alike have been