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Category: Crisis Planning

How Companies Are Responding to Covid-19 With Crisis Plans and Remote Working

March 5, 2020 Jennifer Jones-Mitchell

As we all know, covid-19 is spreading across the globe and we are already seeing its effects as conferences and events are cancelled, entire school systems are

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When Customers Attack: Why A Modern-Day Crisis Comms Plan Is More Important Than Ever

November 5, 2019 Jennifer Jones-Mitchell

Today, your crisis plan needs to account for more common and damaging situations including customer boycotts and violence.

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PR Explained: From Media Relations and Influencer Engagement to Content, Crisis Planning and Digital Communications

December 4, 2017 Jennifer Jones-Mitchell

“What is it that do you do exactly?” It’s the question that has plagued every public relations professional since the dawn of time. I’ve worked

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Why Google Was Right To Fire The Anti-Diversity Engineer, James Damore and What We’ve Learned

August 9, 2017 Jennifer Jones-Mitchell

You’ve likely heard about the software engineer at Google who wrote an internal anti-diversity memo entitled “Google’s Ideological Echo Chamber,”. The memo, which Google’s chief

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Tim Hunt Shows Us The Epic Failure of Non-Apology-Apologies in Crisis Communications

June 10, 2015 Jennifer Jones-Mitchell

Today, I want to talk about the non-apology-apology. It’s generally employed when someone says something offensive – which I grant you is very easy to do

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Jennifer Jones-Mitchell

A global leader in social media marketing, Jennifer Jones-Mitchell has been at the center of traditional and digital PR since the mid 90s and has helped launch some of the world's most loved brands. She has been blogging about PR and social media marketing since 2007. Learn more at: www.jenniferjonesmitchell.com

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