Brands Hit and Miss Paying Tribute to Prince – Tips on How To Do It Right

I was at work when the first reports of Prince’s death popped up in my new alerts around 10:30 last Thursday morning. Like millions of

New Media Channel “Brother”Launches for Millennial Men

Elisabeth Murdoch’s media company Vertical Networks is set to launch a made-for-Snapchat mobile video media brand called “Brother” in a few weeks. The brand will appear

SnapChat Adds Features In Battle For Millennial Mindshare

  Snapchat has added numerous features to its “chat” tab today, including audio calls, better video calling, stickers and batch image uploads. The update marks the current

PepsiCo and Harley Davidson Explain Needed Disruptions in Agency Models

AdAge just published a very interesting article featuring comments from PepsiCo exec, Brad Jakeman, at the annual “Masters of Marketing” conference, in which he criticized agencies

Fan Art Drives Engagement and Makes Your Brand Hip & Cool

Brand fans creating art is nothing new. Sharpie fans, for instance, share so much fan art, there is an entire brand-sponsored blog dedicated to showcasing their

Monetize Your Pins With Pinterest Buy Button

For all those pin-addicted people out there, Pinterest has introduced a new way to monetize your pinned images. The site unveiled what it’s calling “buyable pins” at

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