New App Allows Parents to Pass Along Toys Their Kids’ Old Toys, Keeping Them In the Hands of Children Who Want Them and Out of Our
Category: Marketing
Racists’ Attack on Honey Pot Drives Increased Sales as Boycott Fails
As some of you know, Target released an ad in February celebrating a black woman–owned company that sells feminine products and it sparked a flood
Jif Peanut Butter’s Clever Campaign Capitalizes on the Jif/Gif Question
In response to the now age-old question on how to pronounce “Gif,” the J.M. Smucker Company has teamed up with Giphy to release a special jar
Personalization Is The Marketing Trend for 2020
2020 will be the year of personalized marketing as consumers now expect brand experiences to be designed just for them and the real-time data available today
Agency Spotter’s 2017 Trends Report is a Must-Read for PR, Marketing and Creative Agencies
Agency Spotter released their 2017 Trends Report detailing the marketing services landscape for the year. It’s a great read for anyone in the creative, advertising, marketing
Why The Message Matters – Even More Than the Medium
I wanted to share an article I wrote this week for PRDaily about the importance of messaging. We spend so much of our time today
