2020 will be the year of personalized marketing as consumers now expect brand experiences to be designed just for them and the real-time data available today
Category: Marketing
Agency Spotter’s 2017 Trends Report is a Must-Read for PR, Marketing and Creative Agencies
Agency Spotter released their 2017 Trends Report detailing the marketing services landscape for the year. It’s a great read for anyone in the creative, advertising, marketing
Why The Message Matters – Even More Than the Medium
I wanted to share an article I wrote this week for PRDaily about the importance of messaging. We spend so much of our time today
SnapChat Adds Features In Battle For Millennial Mindshare
Snapchat has added numerous features to its “chat” tab today, including audio calls, better video calling, stickers and batch image uploads. The update marks the current
Georgia Brands Stand Up For Equality
The Georgia state Senate just passed two “religious freedom” bills, which would allow people to deny services and basic rights available to the general public
Are Your Sales People Damaging Your Brand?
I have to admit, I’ve gone back and forth all day about whether or not to blog about this. But, ultimately, the story I’m about
