Tim Hunt Shows Us The Epic Failure of Non-Apology-Apologies in Crisis Communications

Today, I want to talk about the non-apology-apology. It’s generally employed when¬†someone says something offensive – which I grant you is very easy to do

What Does Facebook Mean By “Instant Articles” Anyway?

For the past few weeks, there has been a lot of talk about Facebook’s new Instant Articles feature and some of it can get pretty

Why You Must Source Images: Pasta Company Chooses Decapitation Painting For Product Label

Today, I came across a perfect example of why you should always fully source the images you plan to use (or your designer plans to

How-To Make Your Site Mobile-Friendly So You Don’t Lose Your Ranking In Google

Today, Google is updating it’s mobile search algorithm so that mobile-friendly web sites (ones with large text, easy-to-click links, and that resize to fit whatever

Crisis Communications Case Study: Brookhaven PR Director Wrongly Accused of Racism By Disgruntled Photographer

There is a rather interesting PR story brewing here in Atlanta that perfectly illustrates why – in a PR crisis – you need to get

How-To Buy The Right Domains and Protect Your Brand

Let’s talk domains. Everybody has them. Everybody needs them. And, it’s very important to¬†think through the total scope of the domain when purchasing them. Here

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