It may become more difficult to create organic engagement for your branded content on social media in 2018 … unless you pony up the cash,
Category: Social Media
Facebook Launches Original Programming on New Watch Platform
Today, Facebook announced more information about their new original programming, which will start airing on their Watch platform. After months of speculation about the social network
Happy Birthday to The Hashtag – Tips on Using Hashtags Effectively in PR
Ten years ago today, the hashtag was born on Twitter. And, I believe the hashtag’s origin is, frankly, the single most defining aspect of social
Retailers Share The Social Media Platforms They Use Most
For the past ten years, we in PR and social media marketing have been telling brands they must think of themselves as publishers and content
Something Incredible is Happening on Capitol Hill And It’s Brought To You By Social Media
As I’m sure you’ve heard, House Democrats, led by Congressman John Lewis (D – GA), are staging a sit-in on the House floor today, demanding
What Microsoft’s Acquisition of LinkedIn May Mean To You
In probably the biggest technology deal ever: Microsoft just announced it plans to acquire LinkedIn for $26.2 billion. It is an all-cash transaction and it will value
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