In probably the biggest technology deal ever: Microsoft just announced it plans to acquire LinkedIn for $26.2 billion. It is an all-cash transaction and it will value
Category: Social Media
Brands Hit and Miss Paying Tribute to Prince – Tips on How To Do It Right
I was at work when the first reports of Prince’s death popped up in my new alerts around 10:30 last Thursday morning. Like millions of
AMC Listens to Customers – Stops Plans Allowing Texting During Movies
Like most people, I was very surprised when I heard that AMC Theaters’ CEO, Adam Aron told Variety he was considering allowing texting during movies
Why Twitter Is Not Dead – And Isn’t Going Anywhere
This morning, I read an article on TechCrunch about Twitter winning an exclusive deal with the NFL, giving the social network the right to live
Why Messaging Matters in PR & Social Media Engagement
Let’s talk messaging. I can’t tell you how many times I’ve had to explain the value of a strategic messaging workshop to new clients. And, it
PepsiCo and Harley Davidson Explain Needed Disruptions in Agency Models
AdAge just published a very interesting article featuring comments from PepsiCo exec, Brad Jakeman, at the annual “Masters of Marketing” conference, in which he criticized agencies