In our agency’s meeting training workshop, we help clients prepare for every interview eventuality. Increasingly, this includes live video interviews via Skype and Facebook.
Category: Thought Leadership
Georgia Brands Stand Up For Equality
The Georgia state Senate just passed two “religious freedom” bills, which would allow people to deny services and basic rights available to the general public
Is A Presidential Run Just a Publicity Stunt Now?
As PR pros, we’ve all led thought leadership programs designed to raise an executive’s profile in order to drive product (or book) sales, increase their speaking
Five Stats on Using Social Media For B2B Lead Generation
Since 2008, I’ve been talking about the value of social media as a lead generation tool for B2B companies. And yet, it seems there are still

How-To Market Your Music Online: Case Studies and Trends in Music Promotion and Licensing
Recently, I had the pleasure of presenting How-To Market Your Music Online to the College of Music Society with my fiance, composer and music professor,