How Companies Are Responding to Covid-19 With Crisis Plans and Remote Working

As we all know, covid-19 is spreading across the globe and we are already seeing its effects as conferences and events are cancelled, entire school systems are

Racists’ Attack on Honey Pot Drives Increased Sales as Boycott Fails

As some of you know, Target released an ad in February celebrating a black woman–owned company that sells feminine products and it sparked a flood

Connected Comms Selected to Launch Affordable, Feature-Rich Physician Booking App, DocNow

New Platform Features Low Annual Premiums, No Booking Fees and a Wait List to Instantly Backfill Cancellations that Delivers Revenue to Doctors and Convenience to

Jif Peanut Butter’s Clever Campaign Capitalizes on the Jif/Gif Question

In response to the now age-old question on how to pronounce “Gif,” the J.M. Smucker Company has teamed up with Giphy to release a special jar

Chewy Creates Personal Brand Connections For Grieving Pet Owners

Earlier this week, I blogged about the importance of creating personalized brand experiences for your customers. Today, I heard a story describing how the pet brand,

Personalization Is The Marketing Trend for 2020

2020 will be the year of personalized marketing as consumers now expect brand experiences to be designed just for them and the real-time data available today

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