Why Google Was Right To Fire The Anti-Diversity Engineer, James Damore and What We’ve Learned

You’ve likely heard about the software engineer at Google who wrote an internal anti-diversity memo entitled “Google’s Ideological Echo Chamber,”. The memo, which Google’s chief

Tim Hunt Shows Us The Epic Failure of Non-Apology-Apologies in Crisis Communications

Today, I want to talk about the non-apology-apology. It’s generally employed when someone says something offensive – which I grant you is very easy to do

Crisis Communications Case Study: Brookhaven PR Director Wrongly Accused of Racism By Disgruntled Photographer

There is a rather interesting PR story brewing here in Atlanta that perfectly illustrates why – in a PR crisis – you need to get

Company Responds to Marina Shifrin’s “I Quit” Video

You’ve likely seen the video going around the web today featuring Marina Shifrin in her office at 4:30 am dancing her way to a resignation as a digital