Just about everyone has a favorite Ben & Jerry’s flavor. (Chocolate Fudge Brownie for me!) And, the brand has been involved in global and environmental
A pal of mine recently said he’s ditching Facebook because “it’s nothing but a continuous stream of annoying apps begging to be forwarded to friends.”
Just when you thought viral marketing — especially viral videos — had grown stale and clichéd, Samsung has raised the bar. The campaign is called Follow
The U.S. Army has launched what they are calling “an innovative way to reach a new audience and an opportunity to shape their tastes.” And,
We seem to be in the era of virtual worlds. $345 million was invested in 39 virtual world-related companies in the first half of 2008.
It seems you can teach an old brand new tricks. Sears has launched a clever social media and product placement campaign that could turn things