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Tag: Publicity Stunts

Is A Presidential Run Just a Publicity Stunt Now?

August 11, 2015 Jennifer Jones-Mitchell

As PR pros, we’ve all led thought leadership programs designed to raise an executive’s profile in order to drive product (or book) sales, increase their speaking

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Priest Watches Star Wars Episode VII Trailer And, It Is Sublime (And, Good Content Marketing)

April 20, 2015 Jennifer Jones-Mitchell

I admit, the interwebs have taken a strange turn when I actively seek out a video to watch someone I don’t know, watching something else I’ve

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Guerrilla Advertising: Arby’s Hijacks Billboards

September 18, 2008 Jennifer Jones-Mitchell

When I first started this blog, I promised myself I would not tout my own work. But, I have to break my own rule just

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Taco Bell to WGA: Wanna Write for Food?

January 30, 2008 Jennifer Jones-Mitchell

Time and time again Cohn Wolfe has executed flawless PR campaigns for the world’s top brands. I’ve always been impressed with their ability to provide tangible

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Top PR Blunders of 2007

December 19, 2007 Jennifer Jones-Mitchell

Fortune just released the 101 Dumbest Moments in Business for 2007.  PR guru Shel Holtz pulled out the moments that were “created by bad communications or had unusually

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Jennifer Jones-Mitchell

A global leader in social media marketing, Jennifer Jones-Mitchell has been at the center of traditional and digital PR since the mid 90s and has helped launch some of the world's most loved brands. She has been blogging about PR and social media marketing since 2007. Learn more at: www.jenniferjonesmitchell.com

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