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Tag: Millennials

New Media Channel “Brother”Launches for Millennial Men

April 18, 2016 Jennifer Jones-Mitchell

Elisabeth Murdoch’s media company Vertical Networks is set to launch a made-for-Snapchat mobile video media brand called “Brother” in a few weeks. The brand will appear

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Lowe’s Stands Up To Racism; Increases Positive Online Sentiment and Brand Loyalty

August 13, 2015 Jennifer Jones-Mitchell

Today, I have to give props to the home improvement empire, Lowe’s. You may have seen the story: an ignorant, racist customer called Lowe’s to

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Millennials Want Tangible Benefits, Not a “Fun Culture”

July 13, 2015 Jennifer Jones-Mitchell

Millennials will comprise seventy-five percent of the global workforce by 2025 and they know they are the most desired hire in the job market today.

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Companies Need To Deliver Work/Life Balance to Attract Twenty-Somethings

March 11, 2015 Jennifer Jones-Mitchell

A big story circulating online today is that Google’s CFO is retiring. Not huge news there, I know. Corporate executives retire all the time. And,

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Jennifer Jones-Mitchell

A global leader in social media marketing, Jennifer Jones-Mitchell has been at the center of traditional and digital PR since the mid 90s and has helped launch some of the world's most loved brands. She has been blogging about PR and social media marketing since 2007. Learn more at: www.jenniferjonesmitchell.com

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