New Media Channel “Brother”Launches for Millennial Men

Elisabeth Murdoch’s media company Vertical Networks is set to launch a made-for-Snapchat mobile video media brand called “Brother” in a few weeks. The brand will appear

Lowe’s Stands Up To Racism; Increases Positive Online Sentiment and Brand Loyalty

Today, I have to give props to the home improvement empire, Lowe’s. You may have seen the story: an ignorant, racist customer called Lowe’s to

Millennials Want Tangible Benefits, Not a “Fun Culture”

Millennials will comprise seventy-five percent of the global workforce by 2025 and they know they are the most desired hire in the job market today.

Companies Need To Deliver Work/Life Balance to Attract Twenty-Somethings

A big story circulating online today is that Google’s CFO is retiring. Not huge news there, I know. Corporate executives retire all the time. And,