Unless you’re living under a moss-covered rock, you know that Joe Biden has won the U.S. presidency. You’ve likely also seen the bizarre press conference
Category: Advertising
How Companies Are Responding to Covid-19 With Crisis Plans and Remote Working
As we all know, covid-19 is spreading across the globe and we are already seeing its effects as conferences and events are cancelled, entire school systems are
Jif Peanut Butter’s Clever Campaign Capitalizes on the Jif/Gif Question
In response to the now age-old question on how to pronounce “Gif,” the J.M. Smucker Company has teamed up with Giphy to release a special jar
Personalization Is The Marketing Trend for 2020
2020 will be the year of personalized marketing as consumers now expect brand experiences to be designed just for them and the real-time data available today
Backlash from Peloton Ad Causes Company Shares to Drop by 9% or $924 Million
We’ve all seen the jokes over the years of hapless husbands gifting their wives vacuum cleaners and irons for the holidays and the fights that
Will The New Explore Feed Kill Organic Engagement on Facebook?
It may become more difficult to create organic engagement for your branded content on social media in 2018 … unless you pony up the cash,
