Today, I want to talk about the non-apology-apology. It’s generally employed when someone says something offensive – which I grant you is very easy to do
Tag: crisis communications
Crisis Communications Case Study: Brookhaven PR Director Wrongly Accused of Racism By Disgruntled Photographer
There is a rather interesting PR story brewing here in Atlanta that perfectly illustrates why – in a PR crisis – you need to get
Pinpoint Market Research Study Says Millennials Want Brands To Support Their Social Causes
Pinpoint Market Research reports that “twenty-somethings” want something more from brands than just a product or service; they want social, political and community action. The market
What FDR Teaches Us About Crisis Communications
If you haven’t been watching the Ken Burns documentary, “The Roosevelts, An Intimate Portrait” you’ve been missing out. Personally, I am a Roosevelt nut. I’ve
Retailer Faces Social Media Backlash Over “Holocaust Shirt”
The Spanish fashion retailer, Zara, has removed a tee-shirt that sparked a massive backlash on Twitter. The item in question is a striped tee-shirt with
