Why I Celebrate Scaramucci’s Departure From The White House

Today, Anthony Scaramucci left the White House, resigning his post as Communications Director after only ten days. Truth be told, I celebrate this. And, not for

Retailer Shows Us Why Fonts Matter

As PR pros, we are increasingly tasked with creating content for our clients. This requires more than just good story-telling skills, it also requires a

Why Cheerios’ Cause Marketing Campaign Is Brilliant and On-Brand

Not that long ago, my step-daughter and I were talking about the alarming decline in the bee population and the lasting implications a lack of

Top Tips To Giving a Great Skype Media Interview via Professor Kelly and the BBC

  In our agency’s meeting training workshop, we help clients prepare for every interview eventuality. Increasingly, this includes live video interviews via Skype and Facebook.

CNN and The Hollywood Reporter Face Backlash Over The Future of Media Cover and Tweet

The Hollywood Reporter and CNN are seeing significant backlash for their recent cover story presenting the news leaders who are “fighting CNN’s new war.” Take

Agency Spotter’s 2017 Trends Report is a Must-Read for PR, Marketing and Creative Agencies

Agency Spotter released their 2017 Trends Report detailing the marketing services landscape for the year. It’s a great read for anyone in the creative, advertising, marketing

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